Highlight top features of your business Callout Extensions example Give prospective customers more reasons to click your ads with Callout Extensions. Include these short phrases in your text ads to highlight key features of your business.

Why Callout Extensions?

Spotlight your best. With up to four Callout items per ad, tell customers what’s best about your deal, your offer, your business.

Expand your ad. Increase your share of screen space with an additional line in your ad, which could increase your click-through rate.

Focused value. Callout Extensions increase your ad size, while maintaining focus on the clickable link and value you promise to your customers.

More benefits:

  • Use the same easy setup tools as other ad extensions in Bing Ads.
  • Combine with other extensions to boost engagement.
  • Callout Extensions can appear for mainline and sidebar ads.

What’s the cost?

Callout Extensions are free to activate and included in your ads. The Callout text is not clickable. Use them as much or little as you like at no additional cost.

Start using Callout Extensions

Learn how to add Callout Extensions to campaigns and start spotlighting more reasons for customers to choose your business. Consider other enhancements such as Review Extensions and Image Extensions.

Add Callout Extensions