The Christmas season is the number one retail season of the year. This is a great opportunity for agencies to reach more searchers that are buyers for their clients. One of the best things about the festive season is the calendar. The designated holidays and sales dates inform agencies when to run their client ad campaigns, check performance reports and optimise. If done correctly, it is like hitting the lottery on repeat.
To help out, we have created a custom Christmas Kit just for agencies that details everything they need to know to be an informed search advertiser this season.
The Agency Christmas Kit includes (click to download in the UK):
Based on feedback we received last year, agencies can now customise the Client-facing brochure (#2) with their agency information.
Want more? Check the Bing Ads Agency Hub for more agency-specific content and ad insights.
Questions? Comments? Leave them below or ping us on Twitter.
NOTE: The information contained in this blog post is intended for agencies and advertisers that are self-managed or supported by Microsoft. If you are an agency or advertiser managed by Yahoo, the details therein may not be applicable and you are encouraged to contact your account representative for more information.
More information on this topic: Get ready for the festive season with Bings Ads!