App Extensions - Sign in

Want more customers to download your app? By adding App Extensions directly in your ads on Bing, you can reach relevant customers and promote downloads of your iOS, Android and Windows apps. App Extensions help you meet two goals at once — boosting traffic and app installs — and work across devices including smartphone, tablet and PC.

Why use App Extensions?

Engage with more customers: Promote app installs as a clear call-to-action link within your ads to increase downloads and customer interaction.

Get detailed reporting: Track clicks and app downloads as conversions alongside other measurements at the campaign and ad group level.

App Extensions - Bing Ads

Easy to use: You can manage App Extensions in flexible ways to meet your needs, in campaigns or ad groups. Plus, information from the app store automatically shows in your dashboard, such as icon,
ratings, etc.

Smart detection: App Extensions can automatically tell which device and operating system your customer is using, then sends them to the correct app store.

Get started with App Extensions

First read our How to enable App Extensions page, and then sign in to start driving more app installs.

To make your ads even more effective, activate Enhanced Sitelinks to drive more traffic to your site,
Location Extensions to get more foot traffic to your local store, or Call Extensions to get more calls to
your business.

Sign in to get started